A weblog devoted (mainly) to visual communications in the pharmaceutical, biotech and healthcare sectors. Edited by Lee W. Potts.

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Opinions expressed on this weblog are mine alone and do not necessarily reflect the views of my employer.

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Upcoming Events:

  • Jul 19, 2008 - Philadelphia WordPress Meetup (14 days)
  • May 17, 2009 - Anniversary of TEHI's first post in 2002 (316 days)
  • Photos:

  • InfoComm06: Big DCCP Sign
  • InfoComm06: Rick Altman
  • InfoComm06: DCCP Sponsors
  • InfoComm06: Main Entrance
  • InfoComm06: SP-P300ME
  • Development of a visual identity for a pharmaceutical product historically has been a low priority, with scientists often naming the product and a visual identity coming as an afterthought, with little impact other than appearing as a "bug" at the bottom of a print ad.
    ~Ken DeLor

    The Eyes Have It is currently on semi-permanent hiatus. I'd like to thank everyone who supported TEHI over the years by linking to it, making post suggestions and offering comments. Please visit my current project Breaking Murphy's Law: There are a lot of things that can go wrong when you're a presenter (or when you are supporting someone else's presentation). This site is going to try to help you break Murphy's Law so Murphy's Law can't break you.


    Breaking Murphy's Law

    LSD Blotter Art Gallery

    LSD Blotter Art Gallery“Black market LSD blotter generally bears art or a design printed on the paper. The paper is perforated into individual “tabs” or “hits” approximately 1/4 in. x 1/4 in. The sheets are then dipped in a solution containing a known quantity of LSD or have LSD applied with a dropper creating a relatively consistent dosage per tab.

    “The creation of blotter has become an underground art form leading to an array of creative and stunning designs. It is likely that a few of the blotter designs shown have never been dipped and were created purely as art.

    Below are scans and photos of more than 75 examples of blotter showing various designs and art. Some show entire sheets while others show only a few hits. Click on each thumbnail to see a larger image.”

    | Comments (0) | Permalink | 01/30/2004
    Filed under: Examples
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    Papier-M�ch� Anatomical Models

    Papier-M�ch� Anatomical ModelsOnline companion site for an exhibit at the Smithsonian Institution’s National Museum of American History.

    People have always sought better ways to illustrate and understand the structure and functions of the internal body. Before the discovery of x-rays in 1895, the only practical way to see inside the human body was to observe an operation or a dissection. Cultural and religious beliefs about dissection often made the practice illegal, and even when dissection was acceptable, cadavers were difficult to obtain.

    “Moreover, lack of refrigeration meant that bodies decayed swiftly. Dissections had to be performed during the cooler months, and were impossible in warmer climates. Frustrated in his studies, a young French medical student devised an elegant solution — papier-mâché anatomical models.

    Site includes a brief overview of anatomical education methods and a gallery page with enough material to give a sense of how much detail the creators were able to squeeze from this decidedly low-tech raw material.

    | Comments (0) | Permalink | 01/24/2004
    Filed under: Examples
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    Gallery of Nostrums

    Gallery of NostrumsThe FDA Center for Drug Evaluation and Research (CDER) website offers this collection of marketing ephemeria related to the patent medicine industry at the end of the 19th century. These are the kinds of products that gave us the phrase “snake oil salesmen”. It’s a little sad to see that many of our culture’s obsessions (and the rhetoric used by the unscrupulous to cater to them) have changed so little over the hundred years. [via medpundit]

    | Comments (0) | Permalink | 01/05/2004
    Filed under: Old TEHI Stuff
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    Developmental Biology Cinema

    Developmental Biology CinemaMaintained by the Society for Developmental Biology, the Developmental Biology Cinema “…grew out of a breakfast meeting at the 13th International Congress of Developmental Biology held in Snowbird, Utah, July, 1997. The aim of this project is to get video sequences of developing embryos (organisms), and experimental techniques, from the developmental biologist’s lab to the eyeballs of interested individuals in a user-friendly and inexpensive form.”

    | Comments (0) | Permalink | 01/02/2004
    Filed under: Old TEHI Stuff
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